How to create tags and segments in Getresponse
Creating groups and segments help you keep your contacts organized.
With a well-organized contact base, you have the possibility to send more targeted campaigns which improves customer experience and increases customer loyalty and revenue as a result.
However, classifying your contacts in Getresponse can be a complicated process.
So we decided to make this tutorial and guide you on how to create tags and segments in GetResponse.
Let’s get into it!
How to create tags
With tags, you can divide your contacts into different groups to have better control over them.
1. To create tags, go to Contacts
2. Click Tags
3. Click Create tag
4. Enter a name for the tag; choose something that describes your contacts or their source.
5. Click Create tag
How to create Segments
Exactly like tags, you can divide your contacts into different groups using segments.
The only difference is that segments are dynamic, meaning your contacts will automatically be grouped once they meet a predefined condition(s).
1. To create a segment, go to Contacts
2. Click Search
3. Click Advanced Search
5. You can add basic conditions from the three menus at the top of the page, and If you want to add more specific conditions, click Add condition
6. Select and configure the action/actions
7. Click Apply
8. Click Save as Segment
9. Enter a segment name and click Save
Once you create a segment, you can set up automations to target the segmented group with personalized campaigns.
That was it, we hope you found this tutorial helpful and learned how to create tags and segments in Getresponse.
