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How to create an email campaign with AWeber


Are you looking for a tutorial on how to create an email campaign(broadcast) with AWeber? Then you’ve to come to the right place!

How to create an email campaign with AWeber

A broadcast is a message(series of messages) you send to your contacts to achieve a specific goal.

And With Aweber, you can easily create engaging and responsive emails thanks to their fast and user-friendly email editor.

But we know that creating an email campaign can be an intimidating thought.

So we decided to create this tutorial and walk you though how to create your first email campaign with AWeber.

Let’s get into it!

Create and design a broadcast


Set up a broadcast


1. Click Messages and go to Broadcasts.

Broadcast on AWeber

2. Choose Drag and drop Email Builder.

Drag and drop email builder

3. Click Templates from the Message settings.

4. If you have already created a template, go to my templates, select the template you created, and click Apply.

Choosign an email template

5. If you have not created a template, create one (instructions) or choose a template from the template gallery.

template gallery on AWeber

Navigate email editor tools


1. On the left side, you have a menu from which you can drag and drop blocks and elements to the email.

element menu on AWeber email editor

2. On the right side, you have the settings bar. There, you can configure settings for the selected rows and elements.

Row settings

3. If no element is selected, then you can edit the message settings, message preheader, and templates.

message setting sidebar

4. When you click on a text, a text toolbar pops up. There you can edit text color, type, alignment, etc.

5. At the top left corner of the page, you can insert and personalize the subject line.

subject line f

Add content and design the broadcast


1. Add a strong subject line. It should capture your recipient’s attention so they want to open your email and continue reading.

2. Customize the pre-header to provide an inside look into what your recipients are about to read in your message.

3. Add your logo, a link to your website, and links to your social media to keep your emails on-brand. You can also use a tone that complements your other content on your website or social media.

example of emails with brand colors

4. Keep the paragraphs short and incorporate engaging images, videos, animation, etc.

example of emails with good user experience

Once you have added content and designed the email, it’s time to preview and send the email.

Preview and share your broadcast


Preview and test your email


1. Click Preview & Test to check for spelling and design errors.

2. Switch the toggle to get a mobile preview.

3. Send a test message to your own email address to see what the email looks like in the inbox of your recipients.

4. If everything looks alright, click Save and Exit.

Send or schedule your broadcast


1. Click Schedule next to the created broadcast.

2. Decide if you want to post the broadcast to your social media.

3. Choose the recipients for the broadcast.

4. If you want to send the broadcast immediately, leave the When settings as it is and click Send Message Now.

5. If you want to schedule the email, click Edit, choose a timezone, a send time, and a date, and click Apply.

scheduling and email on AWeber

6. Click Schedule Message for (your scheduled time).

That was it, we hope you found this tutorial helpful and learned how to create an email campaign with AWeber.


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